Products

This sulfate-free shampoo gently cleanses, hydrates the hair, protects color, and prevents color fading. The lightweight formula is ideal for fine to medium hair types as it doesn’t weigh hair down and provides a high shine finish.

Intense hydration for a smoother hair fiber
Reduces the appearance of color fading
74% more brilliant shine

DIRECTIONS FOR USE

Wet hair before applying a quarter-sized amount of shampoo. Add water and emulsify. Rinse thoroughly. Repeat. The second lather will produce a more abundant foam which will help cleanse lengths all the way to the ends. Rinse thoroughly. Follow with a Chroma Absolu Conditioner, Mask or the High Shine Gloss

Protects Color       Hydrates Hair         Shiny Hair 

Features and Benefits

• Daily hair repair blow-dry product Protects against damage from heat and hot tools for up to 78% stronger hair
• Created with violet toning properties
• Perfect for all shades of colour-treated blonde, lightened, or highlighted hair including lifts, highlights and balayage
• 100% Vegan

Directions for use

• Apply to damp hair daily.
• Blow-dry and style as usual.

Hydrating illuminating shampoo for faux-blonde hair to gently cleanse the fiber leaving hair light and luminous. This Hyaluronic Acid infused shampoo is a lightweight formula ideal for lightened, bleached, gray or light faux-blonde hair.

The gentle cleansing formula soothes and hydrates hair from root to tip, leaving a lightweight feel and iluminating blond tones. It detoxifies hair from pollution and removes dulling agents. Enriched with a potent combination of Hyaluronic Acid and Edelweiss flower, the formula has high concentrations of antioxidants to prevent damage and protect fiber.

Benefits

• Provides durable hydration and luminous shine
• Leaves hair 8x visibly shinier when used with Cicaflash
• Removes impurities & pollution particles
• Prevents pollution from redepositing on fiber
• Combined with Cicaflash, leaves hair 11X more resistant to breakage
• Combined with Cicaflash or Masque Ultra-violet, hair fibers are nourished up to 24 hours
• Provides immediate and 24H long-lasting shine

How To Use 

Wet hair then thoroughly remove excess water before applying a quarter-sized amount of shampoo onto 5 key zones of the hair. Add water and emulsify. Focus this first wash on the scalp using finger tips to massage the scalp and remove impurities. Rinse thoroughly. Apply a second quarter-sized amount of shampoo and add water. The second lather will produce a more abundant foam which will help cleanse lengths all the way to the ends. Rinse thoroughly.

Features and Benefits

• This powerful purple shampoo is rich in neutralizing agents to instantly remove brassiness and yellow undertones.
• Ideal for cool faux-blonde and grey hair, the regular use of this shampoo provides durable anti-brassiness protection, keeping blonde shades cool for longer.
• It protects hair from daily oxidation and pollution, restoring shine and softness.

Directions for use

• Wet hair then thoroughly remove excess water before applying a quarter-sized amount of shampoo touch by touch onto 5 key zones of the hair.
• Add water and emulsify. Leave it on between 2 to 5 minutes.
• Rinse thoroughly.

Features and Benefits

• It intensively restores sensitized hair, nourishing the fiber.
• The combination of Hyaluronic Acid and Edelweiss flower instantly smoothes, strengthens and softens sensitized lightened hair while providing deep nutrition.
• Ideal for all tones of faux-blonde hair, Cicaflash restores the hair fiber, preventing breakage and erosion.
• Hair is soft and moisturized while remaining lightweight and luminous.

Directions for use

• Apply a hazelnut sized amount on washed and towel-dried hair.
• Massage through mid-lengths and ends, avoiding roots to ensure lightweight volume.
• Leave in for 2 to 3 minutes.
• Emulsify and rinse thoroughly.

Features and Benefits

• This opalescent lavender-colored leave-in cream fortifies sensitized faux-blonde, lightened, highlighted and grey hair.
• Enriched with Hyaluronic Acid and Edelweiss flower, Cicaplasme seals split ends and smoothes the hair fiber for a uniform touch and long-lasting frizz control.
• It instantly treats the damaged areas of the fiber.

Directions for use

• ON TOWEL-DRIED HAIR: Take 2 to 4 pumps, depending on the lengths and thickness of the hair.
• Spread down to tips, then comb to evenly distribute the product.
• Proceed to blow-dry or air dry.
• ON DRY HAIR: Apply to dry hair after blowdrying or airdrying as a finishing touch to tame frizz and boost shine.
• Style as desired.

Features and Benefits

• Ideal for lightened, highlighted cool blonde hair in need of neutralization, this rich purple mask penetrates the fiber to remove unwanted yellow undertones and brassiness, while deeply hydrating and restoring hair strands.
• The powerful combination of Hyaluronic Acid and Edelweiss flower soothes hair, protecting it from daily oxidation and pollution particles.

How To Use

Apply on washed and towel-dried hair. Massage onto lengths and ends. Leave-in for 5 minutes for light neutralization or longer (up to 10 minutes) for stronger neutralization. Add water, emulsify and rinse thoroughly.

• Ultra-pigmented purple hair mask for blondes
• Neutralizes brassiness on blonde hair for a cool, bright end result
• Offers 5-minute instant transformation
• Corrects unwanted yellow and orange undertones on blonde hair

HOW TO USE

• Use every 3rd wash or whenever intense conditioning is needed.
• After shampooing, apply to towel-dried hair
• Leave on 3-5 minutes.
• Rinse thoroughly

HOW TO USE

• Use as a complete system with Colour Extend Blondage Conditioner.
• Wearing suitable gloves, apply to wet hair, lather and rinse well.
• Repeat if necessary. For maximum benefits, leave second lather on 3-5 minutes.
• Rinse.
• Follow with Colour Extend Blondage Conditioner.

Treats hair from the root to the core to the tip, giving all 3 levels the custom nourishment the hair needs. Part of the SMART Haircare family, a lightweight, gentle sulfate-free shampoo for colored hair providing color captivating care.

• Sulfate-free
• Non-stripping, lightweight, gentle, conditioning cleanser
• Rich lather
• Contains amino-ions to help seal in color
• Strengthens the hair fiber from root to tip with soft, flexible results

Apply to wet hair, massage into a lather, rinse. Follow with conditioner.

Features and Benefits

21 BENEFITS PRIME

1. Helps preserve color vibrancy
2. Excellent leave-In conditioner
3. Instantly detangles
4. Makes blow-drying easier
5. Moisturizes parched hair
6. Helps smooth hair fiber
7. Weightlessly conditions
8. Excellent leave-in conditioner
9. Helps prevent split ends
10. Helps prevent breakage from brushing & combing
11. Helps strengthen the hair fiber
12. Protects against heat damage
13. Helps protect from external aggressors
14. Smooths out hair surface
15. Creates silkiness
16. Helps seal hair cuticle
17. Reduces dryness
18. Controls frizz
19. Reduces static
20. Refreshes hair for restyling
21. Adds shine

Directions for use

• Spray onto damp hair daily after your favorite Pureology shampoo and conditioner to reap the priming, protecting and perfecting benefits.
• Follow with your favorite Pureology products to create your style!

Nourishing treatment that softens color-treated hair with an intoxicating fragrance that takes you on a captivating, aromatic experience.

Pureology Hydrate Soft Softening Treatment nourishes and softens dry, color-treated hair with key ingredients Shea Butter and Almond Oil and a signature aromatherapy blend of Cardamom, Cedarwood and Sandalwood.

BENEFITS

• Nourishing treatment adds touchable softness and extraordinary color protection
• Zero Sulfate, 100% Vegan Formula
• Aromatherapy blend of Cardamom, Cedarwood, Sandalwood

How To Use 

Apply a quarter-sized amount to shampooed hair, focusing on the midlengths and ends. Gently massage through hair. Wait 5 minutes. Rinse. For best results, use following the Hydrate, Smooth Perfection, or Nanoworks Gold haircare systems.

Nanoworks Gold is a rich, trans-formative shampoo that renews softness, manageability, and shine to cleanse dull, aging color-treated hair, with key ingredients Keravis and Golden Marula Oil and a signature aromatherapy blend of Dewy Pear, Ylang Ylang, and Golden Amber.

 Benefits

-Rich, transforming formula recapture what hair has lost for renewed softness, manageability and shine with extraordinary color protection

-ZeroSulfate, 100% Vegan Formula

How to Use

Apply a dime-sized amount to wet hair at the scalp. Lather and work down to the ends. Rinse. For extra cleansing, repeat. For best results, follow with Nanoworks Gold Conditioner and Color Fanatic Multi-Tasking Leave-In Spray.

DIRECTION TO USE

• Suitable to use after cleansing or to freshen hair between washes, One United can be followed by other styling products and treatments (both leave in and rinse out).